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Monthly Archives: November 2018

Improve Website Traffic

Free Stuff: Who doesn’t love free stuff? Scour the internet, find deals, drive traffic to your site by offering something for free, then add some advertising, and boom, sales & advertising that make you money. For a great example try out this lovely site, It’s What Jen Says, she knows her stuff!

Social Media: I say this with hesitancy, but yes, it does help. A twitter account can be helpful, by posting guidelines, 144 characters of knowledgeable information. Share links, photos, anything that may get someone to click on it. Avoid just trying to get followers, and find people that are in the industry and something you can talk about, connect to, plug if need be.

Facebook: This word does not mean start telling your friends to visit your site by posting pictures of cats talking, half naked women, or quotes by people who have died centuries ago. That word means post helpful, intelligent things, no baby momma drama. Ask your friends and acquaintances for opinions, suggestions, and constructive criticism. Make a fan page, but keep it current.

Pinterest: Selling things? Try pinning some ideas and uses for your products!

Directories: These bad boys are easy to use! Make a dummy email account, sign up, post your website under the correct industry, and away you go! Check this link out for a list of top directories that you may find useful.

Article Submission: Hop on Reddit, Digg, or any article based website, and submit something off of your blog. If it is approved by something like Ezine you never know where in the world people will be viewing your website from!

SEO: Try reading up on some Search Engine Optimization techniques. SEOmoz offers some great tools to learn how to start out.

Backlinks: If you have done business with other websites, ask for a link. Maybe they have a blog, and can post a positive review about your company.

Press Releases: For under 400.00 you can have a website write a press release for you, include an SEO package, and distribute it across the web. Watch your keywords jump up through the rankings as this easy-to-do, and low cost piece does its’ due diligence for your company.

Future of Web Development

Single Page Websites

Single Page Websites are one of the most useful features in the near future. Imagine, no navigation through pages, no messed up stuff, just a single page, and a navigation tool taking you through various parts of that page. Single page websites help you save time, fewer scrolls, and no page navigations. Short, crisp, and sweet.

Mobile First Indexing

Mobile First Indexing is a powerful feature focusing on the millennial generation. Mobile users are increasing rapidly across the globe, pushing down the number of desktop internet users. So before you start building your website, keep in mind to make your website mobile-friendly.

But what is mobile first indexing? It’s simple. The mobile version of your website becomes the starting point for Google index. If you observe a hike in traffic from the Google crawl bots, probably the traffic is from the mobile platform.

Accelerated Mobile Pages (AMP)

AMP is an open source feature backed by Google. The major aspect of AMP is to speed up the process of how fast a data set can be displayed to the user. How long can you wait for a link to open after you click on it? Few seconds? AMP helps your website content to load faster and use data EIGHT times less than traditional ones.

Progressive Web Applications (PWA)

Progressive Web Applications introduced in the year 2015, is now one of the major features you must have in your web development kit. It gives your client a similar experience on phones as on desktops. You must have observed your computer browser displaying an application-like page, and progressive web applications do the same for the user. It enables the user to have the same experience on their mobiles.

Push Notifications

This feature can either make your site do wonders or blunders. Yes, I mean it when I say this. It can fetch you a lot more clients if used wisely, whereas on the other hand, push notifications can make you lose those clients at the same rate as well.
To make things happen through push notifications, you must understand the customer behavior. Push notification can make your website more engaging and unique. It creates an urge to explore in the user behavior and improves the client development process.

Chat Boxes and Customer Support

A research report says over 85% of client communications will happen through a machine on the business end by the year 2020. Chat box are the triumph of robots taking over humans. It helps you retain the client for long and solve their queries instantly.

WEB OF THINGS

Have you heard about the Internet of Things? If yes, then this may interest you for sure. Web Of Things is the next version which uses and adapts different web protocols to connect anything in the physical world. Web of Things helps these protocols to give them a presence in the World Wide Web.

About Web Application

Web sites most likely to be referred to as web applications are those which have similar functionality to a desktop software application, or to a mobile app. Single page application are more application- like because they reject the more typical web paradigm of moving between distinct pages with different URLs.

Technologies

There are two main categories of coding, scripting and programming for creating Web Applications:

I. Client Side Scripting / Coding – Client Side Scripting is the type of code that is executed or interpreted by browsers.

Client Side Scripting is generally viewable by any visitor to a site (from the view menu click on “View Source” to view the source code).

Below are some common Client Side Scripting technologies:

1) HTML (Hypertext Markup Language)

2) CSS (Cascading Style Sheets)

3) JavaScript

4) Ajax (Asynchronous JavaScript and XML)

5) jQuery (JavaScript Framework Library – commonly used in Ajax development)

6) Moo Tools (JavaScript Framework Library – commonly used in Ajax

7) Dojo Tool-kit (JavaScript Framework Library – commonly used in Ajax development)

II. Server Side Scripting / Coding – Server Side Scripting is the type of code that is executed or interpreted by the web server.

Server Side Scripting is not viewable or accessible by any visitor or general public.

Below are the common Server Side Scripting technologies:

1) PHP (very common Server – Linux / Unix based Open

Source – free redistribution, usually combines with MySQL database)

2) Zend Framework (PHP’s Object Oriented Web Application Framework) ASP (Microsoft Web Server (IIS) Scripting language)

3) ASP.NET (Microsoft’s Web Application Framework – successor of ASP) Ruby on Rails (Ruby programming’s Web Application Framework – free redistribution)

4) Perl

5) Python

Advantages of web application development:

1) Web apps are developed with programming languages such as HTML and CSS, which are well known among IT professionals.

2) These apps run on the device’s own web browser through a simple URL.

3) They may also open websites. This means that they don’t require to be updated in the way common apps do. In this sense, it’s the website to which the application is linked that will be updated.

4) On the other hand, a web app’s development time is lower. Hence its lower price.

Disadvantages of web application development:

1) An Internet connection will be an absolute must to run it. Otherwise, you will not be able to browse the website and the web app will be of no use to you.

2) It will also lose visibility as it will not be on display in the stores.

3) In addition, there will be some access restrictions as to certain hardware features of the device it’s running on.

Use Links In Website

1) Links should never say, Click Here, they should be 2-5 words at most. They should relate to, what’s on the other side of the link, IE: (You can to learn, Play Just like the pro’s, You can download Her Naughty Picture etc.).

2) Your link should STAND out, Should have different colors for (active, visited, hover)

3) Home page links should be pragmatic, (Dealing with things sensible and realistically)

4) Don’t make your readers guess where they have to go, Have them know, that if they click that link, it will take them to the page the link is telling them.

5) Make links go from general too specific.

6) Use your log files to see what your users are searching for, then use the most commonly used words for your links.

7) Use title tags to help your users know where they are going.
( title = Anchor text )

8) Try and use a first person approach. IE: (I want you to go_______________.)

9) Don’t force a new window to open when your user clicks a link. They know how to use their back button.

10) This is by far is the most important lesson, TEST YOUR LINKS. Once you’re finished writing your links, test them in different browsers. Make sure they go where you want them to go and there are no broken links. Dead links or links going to the wrong section can cause you to lose a lot of money.