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Category Archives: Web Design and Development

Improve Website Traffic

Free Stuff: Who doesn’t love free stuff? Scour the internet, find deals, drive traffic to your site by offering something for free, then add some advertising, and boom, sales & advertising that make you money. For a great example try out this lovely site, It’s What Jen Says, she knows her stuff!

Social Media: I say this with hesitancy, but yes, it does help. A twitter account can be helpful, by posting guidelines, 144 characters of knowledgeable information. Share links, photos, anything that may get someone to click on it. Avoid just trying to get followers, and find people that are in the industry and something you can talk about, connect to, plug if need be.

Facebook: This word does not mean start telling your friends to visit your site by posting pictures of cats talking, half naked women, or quotes by people who have died centuries ago. That word means post helpful, intelligent things, no baby momma drama. Ask your friends and acquaintances for opinions, suggestions, and constructive criticism. Make a fan page, but keep it current.

Pinterest: Selling things? Try pinning some ideas and uses for your products!

Directories: These bad boys are easy to use! Make a dummy email account, sign up, post your website under the correct industry, and away you go! Check this link out for a list of top directories that you may find useful.

Article Submission: Hop on Reddit, Digg, or any article based website, and submit something off of your blog. If it is approved by something like Ezine you never know where in the world people will be viewing your website from!

SEO: Try reading up on some Search Engine Optimization techniques. SEOmoz offers some great tools to learn how to start out.

Backlinks: If you have done business with other websites, ask for a link. Maybe they have a blog, and can post a positive review about your company.

Press Releases: For under 400.00 you can have a website write a press release for you, include an SEO package, and distribute it across the web. Watch your keywords jump up through the rankings as this easy-to-do, and low cost piece does its’ due diligence for your company.

Future of Web Development

Single Page Websites

Single Page Websites are one of the most useful features in the near future. Imagine, no navigation through pages, no messed up stuff, just a single page, and a navigation tool taking you through various parts of that page. Single page websites help you save time, fewer scrolls, and no page navigations. Short, crisp, and sweet.

Mobile First Indexing

Mobile First Indexing is a powerful feature focusing on the millennial generation. Mobile users are increasing rapidly across the globe, pushing down the number of desktop internet users. So before you start building your website, keep in mind to make your website mobile-friendly.

But what is mobile first indexing? It’s simple. The mobile version of your website becomes the starting point for Google index. If you observe a hike in traffic from the Google crawl bots, probably the traffic is from the mobile platform.

Accelerated Mobile Pages (AMP)

AMP is an open source feature backed by Google. The major aspect of AMP is to speed up the process of how fast a data set can be displayed to the user. How long can you wait for a link to open after you click on it? Few seconds? AMP helps your website content to load faster and use data EIGHT times less than traditional ones.

Progressive Web Applications (PWA)

Progressive Web Applications introduced in the year 2015, is now one of the major features you must have in your web development kit. It gives your client a similar experience on phones as on desktops. You must have observed your computer browser displaying an application-like page, and progressive web applications do the same for the user. It enables the user to have the same experience on their mobiles.

Push Notifications

This feature can either make your site do wonders or blunders. Yes, I mean it when I say this. It can fetch you a lot more clients if used wisely, whereas on the other hand, push notifications can make you lose those clients at the same rate as well.
To make things happen through push notifications, you must understand the customer behavior. Push notification can make your website more engaging and unique. It creates an urge to explore in the user behavior and improves the client development process.

Chat Boxes and Customer Support

A research report says over 85% of client communications will happen through a machine on the business end by the year 2020. Chat box are the triumph of robots taking over humans. It helps you retain the client for long and solve their queries instantly.

WEB OF THINGS

Have you heard about the Internet of Things? If yes, then this may interest you for sure. Web Of Things is the next version which uses and adapts different web protocols to connect anything in the physical world. Web of Things helps these protocols to give them a presence in the World Wide Web.

About Web Application

Web sites most likely to be referred to as web applications are those which have similar functionality to a desktop software application, or to a mobile app. Single page application are more application- like because they reject the more typical web paradigm of moving between distinct pages with different URLs.

Technologies

There are two main categories of coding, scripting and programming for creating Web Applications:

I. Client Side Scripting / Coding – Client Side Scripting is the type of code that is executed or interpreted by browsers.

Client Side Scripting is generally viewable by any visitor to a site (from the view menu click on “View Source” to view the source code).

Below are some common Client Side Scripting technologies:

1) HTML (Hypertext Markup Language)

2) CSS (Cascading Style Sheets)

3) JavaScript

4) Ajax (Asynchronous JavaScript and XML)

5) jQuery (JavaScript Framework Library – commonly used in Ajax development)

6) Moo Tools (JavaScript Framework Library – commonly used in Ajax

7) Dojo Tool-kit (JavaScript Framework Library – commonly used in Ajax development)

II. Server Side Scripting / Coding – Server Side Scripting is the type of code that is executed or interpreted by the web server.

Server Side Scripting is not viewable or accessible by any visitor or general public.

Below are the common Server Side Scripting technologies:

1) PHP (very common Server – Linux / Unix based Open

Source – free redistribution, usually combines with MySQL database)

2) Zend Framework (PHP’s Object Oriented Web Application Framework) ASP (Microsoft Web Server (IIS) Scripting language)

3) ASP.NET (Microsoft’s Web Application Framework – successor of ASP) Ruby on Rails (Ruby programming’s Web Application Framework – free redistribution)

4) Perl

5) Python

Advantages of web application development:

1) Web apps are developed with programming languages such as HTML and CSS, which are well known among IT professionals.

2) These apps run on the device’s own web browser through a simple URL.

3) They may also open websites. This means that they don’t require to be updated in the way common apps do. In this sense, it’s the website to which the application is linked that will be updated.

4) On the other hand, a web app’s development time is lower. Hence its lower price.

Disadvantages of web application development:

1) An Internet connection will be an absolute must to run it. Otherwise, you will not be able to browse the website and the web app will be of no use to you.

2) It will also lose visibility as it will not be on display in the stores.

3) In addition, there will be some access restrictions as to certain hardware features of the device it’s running on.

Use Links In Website

1) Links should never say, Click Here, they should be 2-5 words at most. They should relate to, what’s on the other side of the link, IE: (You can to learn, Play Just like the pro’s, You can download Her Naughty Picture etc.).

2) Your link should STAND out, Should have different colors for (active, visited, hover)

3) Home page links should be pragmatic, (Dealing with things sensible and realistically)

4) Don’t make your readers guess where they have to go, Have them know, that if they click that link, it will take them to the page the link is telling them.

5) Make links go from general too specific.

6) Use your log files to see what your users are searching for, then use the most commonly used words for your links.

7) Use title tags to help your users know where they are going.
( title = Anchor text )

8) Try and use a first person approach. IE: (I want you to go_______________.)

9) Don’t force a new window to open when your user clicks a link. They know how to use their back button.

10) This is by far is the most important lesson, TEST YOUR LINKS. Once you’re finished writing your links, test them in different browsers. Make sure they go where you want them to go and there are no broken links. Dead links or links going to the wrong section can cause you to lose a lot of money.

Successful Website Needs Link Popularity

The basic method for link exchange is a simple link swap where you contact another website owner and offer to put their link on your website in exchange for them putting your link on their website. The correct terminology is a reciprocal link. You would usually do this with a website that had relevant content to your website.

Another common way to build links to your site is to pay for incoming links from high ranking websites. This is an effective method but the payment may be recurring on a monthly basis.

You can also add article marketing to build links. Article marketing is simply writing articles that are relevant to your niche and then submitting them to other websites, mainly article directories. With each article that you submit, you include a link to your website. You can then submit your article to high-ranking article directories like EzineArticles.com. Readers love to know more about the topic they are searching for and if you provide good information in your article then your readers will more than likely click on your link and visit your website.

Joining a forum online that relates to your niche is also a good idea. You can become a contributor by posting regular posts and comments. Set up your signature to include a link back to your website and every time you post on the forum you are creating another link pointing back to your site. If you make your comments interesting and informative, other forum members will likely click on your signature link and visit your website. Before you do this, please read the forum rules. Some forums strictly frown upon “plugging your site, product or business”, while others welcome it. Some forums even have a thread set up specifically for self marketing, so make certain to read their do’s and don’ts before hand.

Start a blog that uses RSS feeds and submit the blog to search engines and RSS directories. This will give you extra internet exposure and remember to link your blog to your website if it’s not already part of your site. You can post new content to your blog regularly to increase ranking and exposure.

To increase the traffic to your website you need to be prepared to put in the time and effort required. There are also methods that you can pay for to increase rankings such as the point about paying for inbound links. You can also pay for AdWords advertising to promote your website. If you can afford to pay for these services they will benefit your website but if you can’t afford them right now then just try some of the free methods.

With any of these link building methods you need to target a specific audience to your niche. This is particularly so with the paid methods as you don’t want to pay to receive visitors that have no interest in your niche, product or service.

You also want to keep your current visitors coming back and you can do this by having an interesting and quality website that they will want to return to. Monitor each method that you use for building links and find which one’s work best for you, then continue to build using the methods that are working well.

Buying an Existing Website

1. You will have to do less hard work as someone else has already done for you!

Since you are thinking of buying an established business online, you can simply erase the responsibility of designing or coding the website to get started with the business. You can revamp the acquired website whenever you want, it is not mandatory to do it immediately as it still makes sales. You will not have to pay anything from your pocket as you will start getting cash flow from the first day if you are opting for an existing website.

2. It’s okay if you have a limited knowledge.

It is the best way to own and run an existing business rather than building a website, especially when you are an all-rounder or expert in various required skills. It’ll be a great idea to take advantage of someone who wants to sell the website instead of spending effort, time and money on creating the entire set up from scratch.

3. Existing websites have consistent traffic.

Most of the existing website will get traffic majorly from SEO rankings, Social media, or old Marketing campaign. With the help of some marketing skills, you can easily monetize the existing traffic that you are getting on the website without any effort.

4. An established website has a customer database.

Generating a customer database with potential customers can be difficult and time-consuming as well. Those websites that are doing well will have a ready-to-use customer list. Once you acquire the ownership of the existing business, you will be provided with the access to the lists of customers so that you can contact your customers directly in case of deals, offers, and promotions.

5. An established website offers revenue from the first day.

We all are aware of the fact that there is no instant success in any new business. However, it can be quite profitable if you are buying a website that will offer revenue from the very first day. Here you will only have to focus on how you can expand the business while accelerating the flow of income.

Website External Links

1. Contributory Copyright Infringement

Contributory copyright infringement can occur by providing links to websites that display infringing material and actively encourage or facilitate the use of those links in various ways.

Instructions on following links and encouraging visitors to use them or including software that facilitates downloading infringing copies of content (such as peer-to-peer software) or including software that assists the downloading of material from remote sources, are all considered material contribution to copyright infringement.

In the cases that have decided this issue, the common elements have been that a middle party makes available a list of links to third parties who willingly make copyrighted works available for viewing or downloading. Websites don’t directly host or re-transmit the protected content, but they do provide links to materials made available by others.

Contributory infringement occurs when an individual or business knowingly induces, causes, or materially contributes to the infringing conduct of others. The essential elements of this claim are knowledge of and participation in the infringement. In establishing a claim of contributory infringement, a copyright owner must establish the website had requisite knowledge and participation. The knowledge aspect can be established if the website has been put on notice, such as by receiving a cease and desist letter from the copyright holder, or even by allegations made in a pending lawsuit against the website. The participation aspect can be established by placing a link which facilitates the user going to another website containing the infringing items.

-EXAMPLE: Intellectual Reserve, Inc. v. Utah Lighthouse Ministry, Inc. (1999): A website (Intellectual Reserve) posted copies of a church’s copyrighted handbook and provided links to other sites that contained infringing copies of the handbook. In this example, the defendant knew and encouraged the use of the links to obtain the unauthorized copies. This was held by the court to constitute contributory copyright infringement. The court issued a preliminary injunction directing the defendants to remove statements identifying the domain names of websites containing the handbook. This was held by the court to constitute contributory copyright infringement. The court reached this result despite the fact that the defendants’ website did not contain any direct links to the infringing websites.

Intent and context matter.

Case law has shown that defendants have been found liable because they did more than just post links. The intentional encouragement of copying or downloading of protected materials is a liability trigger. Context can make it clear that a link is posted merely for its informational (indexing, referencing) content. Without active encouragement of use of illegal content, then “aggravating” factors are missing and courts have not imposed liability. In cases involving informational (“pure speech”) links, the elements of material furtherance of infringement (contributory infringement) and financial gain from infringement (vicarious liability) likely don’t exist.

But, contributory infringement is subject to reasonable limits.

-EXAMPLE: Bernstein v. J.C. Penney, Inc.: A photographer sued the retailer J. C. Penny for a link on its site to a movie database. This link in turn linked to a site in Sweden that allegedly infringed the photographer’s copyright in a couple of photographs.The court denied the plaintiff’s motion for a preliminary injunction, and the plaintiff dismissed his case. Although a final resolution was not reached, this case suggests that claims of contributory infringement cannot be remote. There must be some reasonable limits in terms of third party linking to infringing materials.

2. Deep Links

Deep links direct the user to an image or webpage other than the homepage of a third party website. Many websites post introductory materials including third-party paid banner advertisements and special promotions or teasers relating to their own site on the home page. Businesses expect that most website visitors will find those advertisements before going further into the website’s other pages. Deep linking and bypassing the home page of some other website has caused lost revenues. Of course, this has led to lawsuits. But, deep linking to interior pages of a website by itself is not copyright infringement when the copyrighted materials are not shown or displayed on the original website.

Deep linking by itself without confusion of source is not unfair competition. (Ticketmaster Corp. v. Tickets.com, Inc.). If deep linking is somehow done in a way that would confuse viewers as to affiliation, sponsorship or endorsement by the other website (i.e. trademark infringement), this could trigger a claim. For example, a deep link that says “Click Here For More Information,” which then leads viewers to a page on a competitor’s website containing information about a similar product.

3. In-line Links & Framing

Can I embed links to videos and use “In-line” Image links?

Case law has held that In-line linking and framing by itself is not direct copyright infringement. The content is not a display or distribution in violation of copyright law.

In-line linking and framing may cause some users to believe they are viewing a single webpage (seamless content). But, the Copyright laws do not protect a copyright holder against acts that cause consumer confusion. Without causing consumer confusion, in-line linking and framing is within the law (although it’s considered bad web etiquette).

In order to prove direct copyright infringement, a plaintiff must first prove that the defendant copied the protected work. A plaintiff must first establish: (1) ownership of the allegedly infringed material and (2) violation by the alleged infringer of at least one of the exclusive rights granted to copyright holders. Many of the claims for direct copyright infringement for “unauthorized” use of in-line linking and framing have gone nowhere. This is because there was no actual copying and display of the infringing content.

-EXAMPLE: Perfect 10, Inc. v. Amazon.com, Inc., et al.(2007): In what was the first court to provide an actual decision regarding the use of framing, the Ninth Circuit Appellate Court held that framing infringing images found on third party websites via in-line linking is not direct copyright infringement. Google presents a framed page in its search results where the bottom half comes directly from the third party web site where the image is actually found. The court used the “server” test and decided that a website that “frames” content by providing an in-line link to the copyright holder’s site is not a public display or public distribution. The framed content is not being stored on the framer’s server. The court also found that Google did not commit direct copyright infringement by providing “in-line links” to third party websites that contained infringing images. The Court stated that providing a link to a third party website that displays infringing images, by itself, does not make the original website liable for copyright infringement.

The Court also laid out a new test for secondary liability on the Internet. A computer system operator must have “actual knowledge that specific infringing material is available using its system” and “continue to provide access to infringing works.” This is true despite the fact the provider could take simple measures to prevent further damage to the copyright holder. The court struck down the vicarious liability infringement claim due to Google’s use of in-line links because Google had no ability to control the third party websites or compel them to remove infringing images found on those sites.

Framing and Inline linking of third-party content into another web page can potentially raise the following issues: trademark infringement, passing off, defamation and possibly copyright infringement for creating a derivative work.

Framing and in-line links pose the same trademark and derivative work concerns. Framing might be viewed as more problematic when it comes to trademark infringement. A viewer could easily conclude that all the material on the framing website belongs to that site. But, you cannot in-line link or frame third party web-content and always escape liability. Even though you are not directly copying the content, your framed page along with the content from an external framed page could be viewed as an unauthorized modification of the content. In terms of potentially creating a derivative work, this really is a grey area and depends on the context and nature of the framing. So far, the issue hasn’t been directly decided, but many intellectual property attorneys feel this practice could result in a derivative work.

-EXAMPLE: In Futuredontics Inc. v. Applied Anagramic Inc. (1997): Applied Anagramic (Defendant) operated a web site and divided its pages into frames. Defendant’s website contained an unauthorized link to the Futuredontics website that caused copyrighted materials on plaintiff’s site to appear within one of the frames of Defendant’s website. The problem was that the rest of the page was filled with content supplied by Defendant, including its logo and information about its business operations. The court found that Futuredontics had failed to show that it was or would be injured by defendant’s conduct. Absent the requisite showing of injury, plaintiff was not entitled to injunctive relief. However, the court left the door open for the creation of a derivative work. The district court would not dismiss the claim holding that the defendants conduct may create an unauthorized derivative work.

B. Trademark Infringement & Dilution

Any link (in-lining or framing) that falsely leads the viewer to conclude that the web page (owner) is affiliated, endorsed or sponsored by the trademark owner could lead to a claim of trademark infringement.

Trademark infringement basically occurs when someone uses a mark of another in such a way that creates a likelihood of confusion. Using an image link or framing that places another party’s trademark or logo on your web page may cause confusion.For example, the use of a company logo to link to the company’s website could be trademark infringement. If the consumer is likely to believe that the third party business or website is associated with your website, it is infringement. As a general rule, a link that simply uses a text reference rather than a logo or trademark does not make any implication about affiliation.

The use of logos and trademarks as direct links presents an obvious problem. Using a trademark or logo can expose you to liability if a court finds that the reasonable consumer would likely be confused, given the facts. In addition, The Federal Trademark Dilution Revision Act (FTDRA) of 2006 provides owners of famous marks with protection against dilution by blurring and dilution due to tarnishment. Under the revised FTDA, the plaintiff only needs to show the defendant’s mark is likely to cause dilution. Improperly framing content of another website may result in consumer confusion (direct infringement) and/or claims of dilution.

-EXAMPLE: Washington Post Co. et al vs. Total News, Inc. (1997): The website Total News was sued by the Washington Post and CNN. The plaintiffs claimed trademark dilution for the framing of the news pages of plaintiffs’ sites in a frameset that contained TotalNews advertising. Plaintiffs believed viewers of Total News would be confused since the viewer would see the plaintiff’s news pages within a Total News frame, but without plaintiff’s banner advertisements. This case was settled without a decision, but Total News agreed to stop framing and to use text-only links.

-EXAMPLE: Hard Rock Cafe, Int’l, Inc. v. Morton (1999): Defendant installed a link on their website which contained the words “record store.” Clicking on this link took the user to the “Tunes” web page which appeared in frames on the defendant’s website. Frames appeared above and to the left of the webpage content containing the Hard Rock Hotel logo. The court found that a likelihood of confusion arose from framing the website because the distinction between the two sources of material appearing on the screen was not clear. “Through framing, the Hard Rock Hotel Mark and the [infringing site] were combined together into a single visual presentation.” However, the court did state that framing is a flexible device that in some instances might provide a clear distinction between different sources of the content.

A direct link contained on an offensive or disparaging website (i.e. a pornographic site) could potentially trigger a claim for trademark tarnishment?

Rule: If no “reasonably prudent Internet user” would associate a trademark with the linked site, then this claim would likely fail.

-EXAMPLE: Ford Motor Company v. 2600 Enterprises (2001): Defendant’s website contained a text link to Ford’s homepage from the website fuckgeneralmotors.com. Ford sued for trademark dilution, trademark infringement, and unfair competition. The district court stated that linking by using a trademarked domain name in a programming code is not a violation of the Ford trademark nor is it dilution of the mark.

-EXAMPLE: Voice-Tel Enters., Inc. v. Joba Inc. (2003): A claim for tarnishment cannot arise from the use of a trade mark on a website containing a link to a potentially offensive site.

C. Passing Off

Using external links improperly may be “passing off” if a website uses links to suggest that its products are those of a more highly regarded competitor.

There are additional common law claims under state unfair competition laws, namely passing off, contributory passing off, reverse passing off, and misappropriation. Passing off occurs when someone or some business tries to pass off its product or services as a third party product or services (or as having some association or connection with a third party when this is untrue). So, for example, framing webpages of a competitor’s website in a way that suggests your products are affiliated or made by the competitor.

1. Contributory passing off occurs when the defendant assists or induces another (typically a retailer) to pass of its product as the plaintiff’s product.

2. Reverse passing off occurs when someone tries to pass off someone else’s product as their own. If you pass off images or logos via in-line links or by framing within your website in a way that suggests affiliation, this could amount to reverse passing-off. This is basically where the work of someone else is passed off as your own. For instance, you could tell your viewers to “click here” to see some product examples of what you sell, but which are taken from a competitor’s webpage, and then claim they are your products. This type of reverse passing off by using a link to pass-off another’s work violates state unfair competition and/or unfair business practices laws.

D. Misappropriation

is unauthorized use of another party’s property of funds for personal gain. This is yet another potential concern if your using an external link(s) in a manner that allows you to gain something of value.

E. Negligence

Linking to a source which turns out to contain misleading or which contains harmful information may cause liability for negligence. Even simple informational links posted with no particular commercial purpose could create risks under the theory of “negligent publication.” Carefully drafted disclaimers in an External Links Policy, as discussed below, can help advise your website viewers that you are not responsible for third party website content.

F. Defamation

A link to another’s webpage or image could be defamatory. For example, “This mortgage broker ripped me off and lied to me.” The statement itself does not identify the party. The link (assuming it actually linked to someone’s website or webpage) provides the context that turns the statement into defamation, however.

Spread Your Backlinks Effectively

1. Attract Backlinks With Quality Content

Give your readers some inspiring content that they want to read again and again. This is the essence of backlink building. If you have good content to offer, then people will be willing to link to you. Make each of your content special so that people will be delighted with the value that you offer to them. Whenever you publish your content, make sure that it is valuable enough for people to share it or link to it.

2. Focus On Popular And Authoritative Websites

If you want to write content for other websites for the purpose of building backlinks, you can focus on popular and authoritative websites. For instance, if you want to build some backlinks in forums, choose active forums that have high level of traffic. The same goes for any kind of content that you create. You have to focus on spreading your content only on popular and authoritative websites, otherwise you’re just wasting your time and effort.

3. Make Your Content Viral

Give your readers the ability to share your content with others. You should also share your content in various social media platforms once you publish it in your website. In this way, your social media followers can spread your content further to their networks (by re-tweeting it, liking it on Facebook, and so on), creating an avalanche of viral traffic back to your website.

Make Link Building Effective

Link building is getting external websites to drive traffic to your website. That’s right, you use this to not only make those other sites help you gain traffic, but they are also used extensively by search engines to find websites and determine their ranking.

Of course, this is not an easy process and it takes time to get the links set up and working for you. In fact, there are automated services being offered, but they cannot guarantee the same quality as manual link building, which reduces the risk of broken and poor quality links and ensures that search engines look on your links in a favourable light to help boost your ranking moving forward.

There are numerous ways to get external sites to link to your page and one of the most commonly used options is to create top quality content complete with a link to your website or the specific product or service on your website. Doing this you need to provide informative and interesting content that external sites want to share to their clients and that will help you grow your customer base in the future.

The next important consideration is the submissions. What are you going to submit to push your business forward? Are you going to use blogs? Blogs are a great way to boost brand visibility on external sites, while helping you grow your business. You can upload a guest blog onto a site in your chosen industry with a link to your page. If the site has more of an audience or a higher ranking, you are guaranteed to drive more traffic to your site.

Then there are press releases, which you can upload to numerous hosts who have good reputations online With press releases you want to share interesting information about your company or industry that will grab attention. Articles are also a great means to gain links and ensures you share informative details on products and services with your clients, while helping them find your website with ease and confidence.

Mentions are a top way to generate links. May of the best link building services will mention a client in a comments section of a blog, article or press release, even on social media. There are numerous sites where you can write a comment with a link to your website, which can help clients find your site at any time of the day or night.

Reviews are an excellent opportunity for any company when it comes to link building and you will want to rely on your link building services provider for this one to ensure that your links are only shared with authoritative review sites to boost your brand and help you achieve success.

The final option is to approach your partner companies and ask them if you can write a guest blog for them or if they can mention your link on their page. If it can benefit both of you, then chances are that this can become a great networking opportunity for both of you, helping you both reach a much wider audience.

Ideally you will want to hire a link building services provider who will ensure you only receive the finest quality links to increase your ranking, visibility and revenue over a period of time.

Mobile App Developer

1] Bachelor’s degree in computer science- A degree in computer science, although not an essential requisite consistently, it can furnish you with a basis for the field yet a maximum number of companies these days demand at least a bachelor’s degree in computer science to recruit as a mobile app developer in their organizations.

• If possible for you, you can learn mobile application coding while being in an academic school.

• Acquiring other relevant degrees in the said field would be helpful in grabbing you the job. In fact, some schools offer degrees specifically in mobile app development.

2] Select a specific OS- Some most popular Operating Systems include Android, Apple, Windows, Symbian, and Blackberry. Although it is easy to learn coding of each of these platforms, yet it makes a better sense if you just focus on one when you are starting out.

• Android is at the helm of popularity these days, but Apple also does not lag behind in terms of popularity. You can select either of these platforms for a brilliant start.

3] Use online development programs – Taking help of Apple’s iOS Dev Center online, it is easy for you to have a look at tutorials and videos to help you begin to learn coding. Likewise, those with the penchant for Android, they also have the same development program online that imparts Android app Developers Training.

However, we do not strongly recommend you to focus on official streams exclusively but also you can choose several other websites across the World Wide Web that offer classes and tutorials free of cost, and pay that will help you to take to the next higher level.

4] Try taking marketing classes- Even while you are pursuing a degree course, you can take classes in a community college at lesser price rates or even take classes at brick and mortar institutes such as Praadis Training to brush up your marketing skills. If you tend to choose your own as an app developer, keep in mind that you will need to market your game to the public; otherwise, the public will never even come to know that it exists.

5] Also, take business classes – Similar to marketing skills, the role of business skills in building successful apps on your own is seminal. Business classes will help you most favorably on how to monetize the app and how to create perks for people to spend more.

6] Ensure importantly to test it for bugs – With new apps, the odds of having bugs is maximum, so do test your app. You can allow your friends to test it too to check where the bugs are so that it is feasible for you to address the issue. It will also help you know what works and what doesn’t work in an app.

• In simple words, prompt your friends to download the app on your mobile phone. While they play a game, make sure to see if they come across any glitches.

• Do not forget to obtain feedback on the mechanism and controlling features of the app. Question your buddies whether they encountered any issue working the controls and what problems did they encounter in the app.

7] Market and reap benefit from your app – If you are operating a business on your own, it directs to the fact that you must be conversant about its potential app very much. You must research on your own to discover ways to derive benefit from it.

Thereafter, you must market your app across a range of social media outlets.

• Many companies these days offer the app(s) free of cost as they start out the business, then after a certain period, they entail cost to make the game become faster or more fun, for example, offering packs of coins or stars. It is common for customers to come upon these kinds of perks in the game, albeit the packs are responsible for making the game move along more promptly for eager players, particularly if you set the pace of the game; this way so much can be carried out in a day without more of the in-game coinage.

• Include relevant keywords. When assigning a name of your app and profiling a description, just have a focus on what your target audience will be searching for. What relevant words would you use to look for your app? Just add the keywords in your title, description, or keywords and see the difference.

• Use in-app sharing. A great way for users to share is to discover ways to help one another in the game, such as being able to furnish other users with additional lives. If users are able to share on well-known and well-renowned social media platforms, such as Facebook, Twitter etc. you will be luckier with word-of-mouth.
Topping off

Maybe, the most engaging thing that you will rejoin in this career field is the level of flexibility it offers. Since it is still a fast evolving and state-of-the-art technology, there is nothing uninteresting about it. You can brush up your skills in mobile app development if you choose to undergo professional training courses such as Certified Android app development, iOS App Development and Blackberry app development from a reputable training institute. These institutes will deliver you practical experience via real projects. So if you have the penchant for learning mobile app development in a specific platform, search a reputable training institute and enroll in the training program without.