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Some Reasons Why Website May Look Unprofessional

The details are those who are making the difference and they have to be selected carefully if you want to build a brand. These are the most common web design mistakes that are made by designers.

1. Inappropriate Use of Templates

Templates are usually used by small businesses. If you are using them too, you should hire a designer who will adjust the template to your business`s needs. You can get even a really good product.

A common problem with websites build with pre-designed templates is the poor visual connection between the logo and the rest of the website. Therefore, if you must use a template, try at least to be not so obvious.

2. Typography Problems

Fonts are much more important than most designers think. They can complement or completely destroy your design. The biggest typography problem is that there is usually a very small contrast between the letters in the headline and the body of the text. Use letters with more weight for the font in the title and make it obviously more important than the rest of the text.

3. Using Black Backgrounds

The background colour covers most of your website, so be careful with your choice. Fully black backgrounds never look good, unless they are professionally designed. Certainly, the white colour is a safe choice, but most of the designers are using light grey background.

4. More Calls to Action – CTA

Each page on your website should have only one main call to action. Visitors can get confused if you don`t give them only one action to complete. They can get confused and probably will leave your website instead. Eliminate as many CTAs as possible and help visitors to make a decision easily.

5. Readability Problems

If the text cannot be read, it doesn`t matter how good it is. Many small details can affect how the text will be read. You should carefully fix problems like a small font size or small contrast between text and background.